Google and AOL have renewed a long-term partnership that gives AOL Web properties access to Google search and advertising services.

Google has secured a deal to provide search results and related advertising to Yahoo Japan, Japan's most popular Web site, the two companies said Tuesday.

Google's second-quarter financial report last week provided further signs that, after years of trying, Google may finally be seeing material results from emerging businesses that could help it diversify from search advertising, which still generates most of its revenue.

A mobile advertising company has written a JavaScript library that makes Flash advertisements viewable on devices such as the iPad, working around Apple's opposition to Adobe Systems' multimedia platform.

Yahoo has agreed to buy Associated Content, an Internet company that commissions and publishes articles and other content from its network of 380,000 freelance contributors and that generates revenue from online advertising.

The U.S. Department of Justice should launch a broad antitrust investigation into Google's search and advertising practices and consider a wide array of penalties, including possibly breaking the company up, a consumer group said Wednesday.

Yahoo's revenue grew slightly in the first quarter of 2010 but profits rose more strongly, as the company's display advertising business performed to management's satisfaction

Twitter on Tuesday introduced a new service called Promoted Tweets, which will let companies send ads in the form of ordinary messages, according to a blog posted by co-founder Biz Stone.

Two consumer groups urged U.S. regulators on Monday to block Google from acquiring mobile advertising provider AdMob, citing potential harm the deal could cause to users, advertisers and application developers.

Microsoft's deal with Yahoo under which the software maker's new Bing search engine will be used to power Yahoo searches and Yahoo will sell premium advertising for both companies could be expanded overseas, Microsoft CEO Steve Ballmer said Thursday.

Yahoo and Microsoft have missed a deadline for finalizing their search and advertising deal and have now extended the deadline for an unspecified period.

Google wants a bigger piece of the display advertising market currently dominated by Yahoo, opening a new online marketplace called DoubleClick Ad Exchange.

Twitter is steering clear of advertising as it prepares to launch new tools and services for businesses by the end of this year, company cofounder Biz Stone said Monday.

Yahoo rolled out part of a new advertising platform on Wednesday that's intended to streamline how digital ads are bought and placed across the Web.

Yahoo CEO Jerry Yang has told Microsoft executives that the company's search advertising deal with Google would reduce the Internet search market from two poles to one, Microsoft general counsel Brad Smith told U.S. lawmakers Tuesday.

A 21-year-old could face up to 10 years in prison in the U.S. after pleading guilty to installing advertising software on PCs located around Europe without permission.

Yahoo CEO Jerry Yang cited the growing online advertising market and his company's position to take advantage of that growth as reasons for shareholders to reject Microsoft's acquisition bid, he said in a letter to shareholders Wednesday.

Yahoo and Adobe are partnering to allow publishers to run dynamically generated ads on PDF files posted on the Web or distributed via e-mail, opening up a new frontier in online advertising.

Facebook Inc. will sell a US$240 million minority stake to Microsoft Corp., which as part of the deal will also expand the advertising services it provides to the social networking phenom, the companies said Wednesday in a statement.

Yahoo Inc. will close an almost two-year public test for its new version of Yahoo Mail on Monday with several new enhancements, as the Sunnyvale, California, Internet giant boosts this Webmail service that is key to both its usage and advertising growth.